Now the dust has settled on another rip-roaring 3GSM World Congress, and the attendees have all just about got the alcohol out of their bloodstream, it's probably worth picking out the key themes and trends across this monster of an event. Well, I could do that, or I could actually just have a look at Forrester's latest bit of research by Niek van Veen. And considering I actually spent most of last week being elbowed in the bus by half-term teens and catching a nasty cold, rather than sunning myself in some Barcelona conference centre, I'm not prepared to do much more than that.

Actually the two things that caught my Web 2.0 eye were Vodafone's partnership announcements which will give Vodafone Live customers the opportunity to access eBay and YouTube services from their mobile devices. Social networking could really take off on the mob – I remember CEO of Piczo, Jeremy Verba, telling me last summer that the mobile web offered users the opportunity to take pics or short vids and upload them on the move. Van Veen observed that "the bulk of attention [at 3GSM] went to improving the user experience and getting consumers to use mobile services", which is obviously essential and will probably remain so for some time to come.

I hope the industry is trying hard at this, anyway...at these shows there are always stunning visions of the future - advanced handsets, flashy content and semi-nude women - but the reality is a lot more mundane. It will be years before we see truly universal, accessible, user-friendly content on our beloved mobiles.